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The North Face
The North Face, named after the most difficult side of the mountain, has been empowering adventurers to realise their ambitions since 1966. Motivated by the motto Never Stop Exploring their journeys push the boundaries of performance and potential. The North Face has conducted business differently from the beginning. Their decisions, which range from promoting the preservation of wilderness areas to recycling materials from the Vietnam War, are meant to safeguard the locations that we all like. Their dedication propels them ahead.
Their equipment has transcended hemispheres and civilizations, appearing as a landmark on walkways, trails, and even the highest altitudes on the planet. Their recognisable Half Dome emblem serves as a constant reminder to be grateful for where you've come from and to be motivated by the future.